Search engine optimization for high ranking, online visibility, & site traffic ...
These days, high search engine ranking is extremely important because search engines have become the primary tool of Internet users in finding the information, products, and services they are looking for. Unless an Internet user knows a specific website address (URL), he or she will use one of the major search engines to find websites that meet their needs.
Therefore, if your website is to experience steady online traffic, optimum ranking in the top search engines is critically important. BayNet Web Services will construct your website with search engine ranking in mind. We will attempt to build a website rich in keywords so that it will experience strong rankings. With this in mind, clients should understand that it takes time to achieve high search engine ranking.
For most major search engines, the important factors that determine a website's ranking include frequency of keywords, placement of keywords, use of keywords in URLs, themes, use of meta tags, HTML coding, link popularity, click popularity, and number of "hits." These factors are presented below.
After your website is completed, BayNet Web Services will submit your site to the top (free) search engines. It could take anywhere between 2-6 months before your website starts to move up in the search engine rankings. Remember, many established sites have gained their strong rankings through years of "hit" volume, cross-linking, "pay-for-placement," or other factors. It will take time, but we'll do our best to ensure everything has been done to help your site get ranking.
Factors for better search engine rankings
When an Internet user visits a search engine, inputs keywords into a search box, and receives a long list of websites (usually in groups of ten) that satisfy the query, there are many factors that determine the order of the returned results.
Every search engine's unique formula weighs a myriad of criteria to position relevant websites in a distinct order. These algorithms are continually honed and improved in an attempt to provide users with the best possible results. Because different search engines use different algorithms, a well-constructed website will most probably experience different rankings - sometimes high in a listing, sometimes low.
It should also be noted that in today's competitive marketplace, "pay-for-placement" agreements and "sponsored links" place websites at the top of many search listings. Major search sites accept financial compensation from website owners in exchange for prime ranking position. Many leading search sites will also optimize the websites of paying clients to ensure better rankings.
For "robot," "crawler," or "spider-driven" search engines, some of the important factors that determine a website's ranking include effective title tags; frequency, density, and proximity of keywords and key phrases; placement of keywords; geographic terms; use of keywords in URLs; website themes; proper coding (XHTML / CSS / JavaScript); link popularity; click popularity; use of site maps; and many other factors.